Read the text of the growth trend of big data in 2018. Ten pictures tell you

In McKinsey's January 2018 study "AnalyTIcs Comes of Age", advanced analytics represented by big data analytics for sales and marketing, research and development (R&D), and supply chain management (SCM) including distribution The effect of revenue promotion in the areas of workplace management and operation is most obvious. McKinsey believes that big data and other analytics technologies will be based on AI to create a whole new ecosystem. In terms of specific industries, analytical technologies such as big data have made the most valuable contributions in basic materials and high-tech industries. Below we will use ten pictures to illustrate how advanced analytics and big data technologies have revolutionized the basic business processes of sales and marketing.

The first picture is still from McKinsey's research report, and nearly 50% of respondents said that analytics and big data have fundamentally changed their sales and marketing functions. In addition, more than 30% of respondents said that this is also true in research and development in different industries, and that analytics and big data are the most prominent drivers of the high-tech and basic materials and energy industries.

Read the growth trend of big data in 2018. Ten pictures tell you

According to StaTIsta, global market revenue for big data software and services is expected to increase from $42 billion in 2018 to $103 billion in 2027, with a compound annual growth rate of 10.48%.

Read the growth trend of big data in 2018. Ten pictures tell you

According to NewVantage Venture Partners, big data will bring the greatest value to companies (44.3%) who are trying to reduce expenses (49.2%) and create new channels through innovation or subversion. By combining advanced analytics with big data, companies can find new opportunities to reduce costs, prompting more companies to start applying big data analytics. 69.4% of respondents have started using big data to create a data-driven culture, and 27.9% of respondents said they have seen results.

Read the growth trend of big data in 2018. Ten pictures tell you

At the same time, the Hadoop and big data markets will grow from $17.1 billion in 2017 to $99.31 billion in 2022, with a compound annual growth rate of 28.5%. The fastest period of growth is expected to be from 2011 to 2022, and the market value will increase by $30 billion a year.

Read the growth trend of big data in 2018. Ten pictures tell you

The data market is expected to grow from $5.3 billion in 2018 to $19.4 billion in 2026, with a compound annual growth rate of 15.49%. At the same time, the global big data market, including professional services, is expected to grow from $16.5 billion in 2018 to $21.3 billion in 2026.

Read the growth trend of big data in 2018. Ten pictures tell you

Globally, the latter's dominance is more pronounced than the need for advanced analytics and big data-related hardware, services, and software. In the forecast, software is also the fastest growing category, increasing from $14 billion in 2018 to $46 billion in 2027, with a compound annual growth rate of 12.6%.

Read the growth trend of big data in 2018. Ten pictures tell you

By 2020, China's advanced analytics and big data industry revenues are expected to reach 57.8 billion yuan ($9 billion). The Chinese market is one of the fastest growing markets in the world, with a compound annual growth rate of 31.72%.

Read the growth trend of big data in 2018. Ten pictures tell you

Non-relational analytics data storage will be the fastest growing technology category among big data from 2015 to 2020, with a compound annual growth rate of 38.6%. The second and third places were cognitive software platform (23.3%) and content analysis (17.3%).

Read the growth trend of big data in 2018. Ten pictures tell you

The Boston Consulting Group (BCG) found that sales of a decentralized retailer using Big Data will grow by 3% to 4%. Big data will be a catalyst for the transformation of the retail industry, and it has not been localized to bring more precision than ever before. Today, big data is being used by retailers to increase return on investment, optimize planning roadmaps, improve sales and cross-selling performance, and optimize commodity prices.

Read the growth trend of big data in 2018. Ten pictures tell you

According to NewVantage's survey, 84% of companies have launched advanced analytics and big data initiatives to improve accuracy and accelerate their decision-making process in this area. At the same time, more than one-third of companies say that accelerating the decision-making process is a top priority in their plans.

Read the growth trend of big data in 2018. Ten pictures tell you

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